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Friday, 3 July 2015

Google Analytics : Create Google Tracking Code


To implement Google analytics code, we need to create or already have google account. If we have google account ready, we can login directly in http://www.google.com/analytics/ using your user name and password.

Google Account
Google Account

 Click Access Google analytics in the top corner of the right side. It will redirect to the Google Analytics page.You can click  Admin Menu in top of the page for creating Tracking code.


Google Analytics Admin
Google Analytics Admin

After clicking Admin Menu, you can see three columns name is Account, Property, View . click the property coloum and in the drop down option, click the create new account option

Google Analytics New Account
Create New Account

Now you can see now new account for entering your website details. We are going to create tracking code for Website. So click the website tab
Google Analytics Information
Google Analytics Information



Account Name is Name of Main Category in which we can create more tracking code . Website Name is name of your website.  While giving website URL, you need to select your site is associated with http protocol or https protocol. Under Industry category select which category is your site. Under Time zone, select which country is based on your site.
Time zone which gives tracking results according to countty’s time zone which you selected in this section.

After filling all these information, click tracking ID button

Google Agreement
Google Agreement

Agree the Google Analytics Terms of Service Agreement

Google Tracking Code
Google Tracking Code


Now you got Tracking ID and Code for Tracking Website performance.  You can implement this by few option

  1. Using PHP implementation
  2. Using Dynamic implementation
  3. Using Google Tag Manager

For PHP implementation, you need to create PHP file with analytics name and include these code with that. Include this PHP file with each PHP template.

For Dynamic Implementation, use common template to pasting this code. If you know HTML, you can paste this code before  closing </head> tag

We can use Google Tag Manager implementation, if we have multiple tracking analytics for example Google Adsense, Remarketing


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